Client type
Insurance company
Client size
Enterprise (more than 500 employees)
Assignment description
Provide a large volume of images for use in an advertising campaign as well as a library of photographs the company can tap into for future projects.
Was this a direct client, or did the job come via an ad agency, design firm, PR agency, or other intermediary?
via Advertising Agency
How long did it take to prepare for the shoot?
3 days
How long did the shoot take?
10 full days
How long did it take to edit and process the images from the shoot?
3 days
How many images did you supply to the client?
500
Licence purpose
All print and digital media
Licence territory
New Zealand
Licence period
In perpetuity
Licence exclusivity
Exclusive
Licence conditions
No attribution required
Creative fees
Photography fee: $25,000
License extension: $5,000
Post production: $5,000
Production charges
Assistant for 10 days: $3,500
Location scouting: $5,000
Travel - flights, hire car, accommodation, food: $11,500
Total cost
$55,000 + GST
Conditions of Sale
Photographer retains copyright
AIPA Terms & Conditions apply
30% payment up front, remainder paid 20th of month following invoice
If you'd like to see more photo shoot pricing data please consider joining the AIPA.
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