A strong creative call can influence decision makers and sway the project in your direction.
http://blog.agencyaccess.com/the-art-of-the-creative-call/
Creating an Estimate for a Photo Shoot
One big challenge for any freelance photographer is creating estimates at the initial stages of a potential assignment.
Photo agent Stephanie Menuez of Menuez Creative Consulting shares some of her 20+ year experience on how to go about this process making sure you cover all your bases to produce an accurate estimate.
http://apanational.org/news/entry/creating-an-estimate-for-a-photo-shoot/
http://apanational.org/news/entry/creating-an-estimate-for-a-photo-shoot/